Business Strategy and Planning

We help you to ensure your team is aligned with the key elements outlined above, that you regularly review your performance against your goals, and that you continue to work ‘on’ the business covering such areas as medium term planning, the opportunities that technology presents, developing your product or service to meet the evolving needs of your customers. From our experience, an effective business strategy focuses on a few key elements, some of which are:

Where are we now?

• What is our customer proposition?
• Do we meet the needs of our customers?
• Is our sales strategy effective?

Where do we want to be?

• Define the key business targets.
• Develop products or services that meet the needs of our customers.
• Ensuring we have an effective sales process that focusses on customer retention, customer acquisition and maintaining business profitability.

How do we get there?

• Understanding the gap between where we are now and where we want to be.
• Building a step plan to bridge the gap. This may include new products, services, routes to markets, additional training, new employees/team members.

For more information, give us a call on 0333 123 7171.